Tag: economy

  • Information key to managing amid complex change for GNSS OEMs

    Information key to managing amid complex change for GNSS OEMs

    OEMs’ Global Economic Outlook

    Irv Leveson, principal, Leveson Consulting
    Irv Leveson, principal,
    Leveson Consulting

    There’s a saying that “Time stops everything from happening at once” — but what if it doesn’t?

    What if we are in a world in which the U.S. is borrowing growth from the future by increasing debt, China has slowing growth and risky finances, many developing and southern European countries have combinations of economic malaise, recession, high and rising debt and/or double-digit inflation, the U.S. is in disruptive trade negotiations and Britannia waves the rules?

    With the widespread influence of GNSS and the many technologies with which it is now associated or integrated, attention is increasingly turning to the prospects for and nature of applications, where the platform is the message.

    At the same time, economic, political and technological developments are leading to pressing issues in the areas of spectrum management, spoofing and jamming, cybersecurity, privacy, net neutrality, spectrum competition, national security export controls, product liability, space debris and crowding and militarization of space.

    This environment places unprecedented demands on management attention and agility.

    The structure of industries is being transformed. Mergers and acquisitions are reminiscent of the U.S. consolidation of the 1960s, which led to increasing market power among large corporations until economic weakness and new technologies disrupted the leaders.

    This time the changes are taking place on a much more global scale, but nevertheless are becoming large enough to influence markets and competition in location-based sectors and other industries.

    Describe the market for GNSS products/services in your industry sector as of today. (Source: GPS World 2018 State of the Industry survey)
    Describe the market for GNSS products/services in your industry sector as of today. (Source: GPS World 2018 State of the Industry survey)

    Market Intelligence. Executives will need good market intelligence and foresight to keep ahead of fast-developing technology trends in research and development and shifting markets.

    Despite opportunities from renewed economic growth, decisions regarding capital spending and research and development face not only the usual uncertainties about economic paths, interest rates and markets but also an additional extraordinary range of risks across the globe. These range from military and economic warfare, terrorism and hostage taking to financial excesses to appropriation of intellectual property and state subsidies by competing nations.

    In the U.S., where politics is highly polarized, upcoming congressional and presidential elections will certainly lead to large, unexpected changes. U.S. policies could be extended or reversed, depending on election outcomes, in the areas of taxation, regulation, and levels of defense spending, with implications for modernization of GPS satellites, ground systems and military user equipment.

    What is your business outlook for 2019? (Source: GPS World 2018 State of the Industry survey)
    What is your business outlook for 2019? (Source: GPS World 2018 State of the Industry survey)

    Population Factor. The workplace will have to adjust to further slow population growth. With half of baby boomers yet to retire, job opportunities will continue to be above normal, but so will losses of some skills. The availability of scientific and engineering personnel also will be affected by immigration policies for a long time. In addition, tight labor markets mean issues of labor quality as well as skill.

    Moreover, social and political issues in the workplace are becoming more contentious around race relations, gender equality, sexual harassment, privacy and fairness, with some tech employees pressing companies to reject some types of government business.

    Europe. In the U.K., choice of a hard Brexit could be disruptive for many years despite some possible long-range benefits. There is no getting around the need to renegotiate vast numbers of restrictions, policies and standards. A “soft Brexit” does not appear likely to yield the hoped-for economic benefits of separation and will not fully reduce the costs of the rift.

    The European Union faces the challenge of paying for Galileo and other defense and space programs as well as costly social programs without the contributions of the U.K. At the same time, increased populism is leading to unexpected changes in governments and policies that can reduce cooperation among nations.

    Currency. A strong dollar and rising interest rates in advanced countries can create problems for emerging economies. Trade and currency fluctuations complicate supplier decisions about pricing and the location of production.

    The leaders of China and Russia are entrenched, and in the absence of major economic disruptions they will be able to carry out policies without periodic reversals. China’s ascendancy in technology, including in GNSS and space, will increasingly challenge the West.

    Trade. Politics and economics are joined at the hip, and no less so when it comes to trade. The question at the moment is whether tough trade negotiation tactics will devolve into a sustained trade war, undoing the benefits of the U.S. tax cuts and bringing economic harm to the rest of the world.

    The international Monetary Fund warns that: “Our modeling suggests that if current trade policy threats are realized and business confidence falls as a result, global output could be about 0.5 percent below current projections by 2020.” While some see trade tensions, nationalism and populism as the start of an effort to renegotiate the world order, for now developments are likely to be much less far-reaching.

    While the U.S. economy is currently strong and likely to remain so for a while, risks have been building and economic and financial cycles have not been repealed. Budget pressures from future economic and political reversals can stall spending on defense, space and GNSS, defer GNSS capabilities and stretch deployment schedules.

    All this means turbulence and air pockets down the road. Fasten your seatbelt. FY 2019 is about to take off.


    For more results from the 2018 State of the GNSS Industry, see this page.


    Irv Leveson is an economist with extensive experience examining GNSS markets, applications, benefits and policies. His public studies include: “The Economic Benefits of GPS.” He recently led a National Geodetic Survey study.

  • Directions 2010: It’s the Economy, Stupid

    At the end of every year, I devote this column to Directions 2010 in which I discuss significant developments, trends, technologies, and companies in the GNSS industry.

    Two years ago, I wrote about the Year of the Who. Not GNSS technology; rather, the people and companies they run.

    Last year, I highlighted 2009 as being the Year of the Other GNSS. The little brother of GPS…GLONASS.

    I’ve thought a lot about this year’s column. Some have said that next year will be the Golden Year for GNSS with the launch of the first Block IIF satellite, possibly the launch of the first GLONASS-K satellite (broadcasting CDMA), launch of Japan’s first QZSS satellite, launch of a GAGAN geostationary satellite, yada, yada, yada.

    The problem with this, as I see it, is that these developments will have very little impact on GNSS users in 2010. All of them have been on the drawing board for years, all have been vetted, and most of them are behind schedule. In a nutshell, it’s beating a dead horse. How many times can one talk about Galileo? Even I get tired of writing about the next satellite launch, the next signal to be broadcast, the next GNSS to be developed, etc.

    From a GNSS technology perspective, do you know what excites me? Optimizing the current constellation of satellites that are already in orbit. That’s where the “rubber hits the road.” With a few tweaks of the GPS constellation, our “brownout” periods would largely disappear immediately. No waiting for new satellite launches, no waiting for new GPS receiver technology to purchase. Just like when Selective Availability (SA) was turned off…boom…an overnight difference. Of course, I know it’s not quite as easy as turning off SA, but I think you see my point.

    However, even though it’s likely that the Air Force will reconfigure the GPS constellation to reduce the GPS brownouts in 2010, that’s not the focus of this column (although it’s a close second).

    Nope. The statement that best defines the GNSS industry for 2010 is one I’ll borrow from Bill Clinton that he used during his campaign for the U.S. presidency in 1992…

    ”It’s the economy, stupid.”

    Why? The current economy is beating the tar out of the GNSS industry.

    Revenue for high-precision GPS/GNSS systems is down significantly. Revenues from Trimble’s Engineering & Construction division were down 22 percent in the third quarter compared to the same period last year. Revenues for Hemisphere GPS, a GPS manufacturer focused on the agriculture industry, were down 31 percent in the third quarter compared to the same period last year.

    When revenue decreases significantly, companies typically react by cutting costs. Some of the first expenses cut are research projects that can lead to revolutionary developments. Companies also review personnel requirements and subsequently reduce headcount.

    Decrease in corporate revenues also trickles down to the distribution channel. The GNSS distribution channel (surveying equipment dealers) have taken a big hit. Layoffs are prevalent and many dealers are reduced to operating with “skeleton crews.”

    In the service sector, I’ve heard from several companies that bid pricing on construction projects is coming in at 20 to 30 percent less than the pre-recession period and bid competition for each project has increased. This results in a lower profit margin for the successful bidder and, as a result, there is less money available in capital equipment budgets for contractors.

    On the flip side, the market for used surveying equipment is hot, GPS/GNSS equipment included. Companies and individuals looking to trade equipment for cash or going out of business altogether are pushing their equipment to the market, primarily using eBay. This flood of “fire-sale” surveying equipment contributes somewhat to the declining revenue for new GPS/GNSS equipment.

    It’s a vicious cycle that’s difficult to recover from.

    In 2005, economics Professor’s Hugh Patrick and David Weinstein from Columbia University and economics Professor Takatoshi Ito from the University of Tokyo wrote about “…a prolonged period of stagnation and malaise…Subpar growth, failing banks, plummeting real estate and stock prices, deflation, unprecedented unemployment, and huge government liabilities have persisted, despite extraordinary fiscal and monetary policy fixes.”

    It reads as though they were writing about today’s U.S. economy, but they were actually writing about the Japanese economy which has been stagnant since 1991. Their book is titled “Reviving Japan’s Economy.”

    It’s a little disconcerting to think about the U.S. recession lasting that long, but I do have a hard time seeing the light at the end of the tunnel. I think real estate prices will continue to depreciate and the effects of the commercial real estate market will reverberate through the economy for several years.

    Let’s face it: high-precision GNSS receivers are a luxury item for the most part. In some cases, the argument can be made that the investment has a ROI (Return on Investment) that justifies the capital expenditure. But in many instances, companies and individuals might decide to save the cash and forego the efficiency that GNSS equipment offers or continue using their legacy GPS equipment that may not be the most efficient technology, but it does the job.

    That, my friends, is the reason that the economy, and not a GNSS technology development or trend, will be the most significant factor in the GNSS industry in 2010.

     


    From the Mailbox

    We received a Letter to the Editor regarding my last column titled “As Loran Fades, Attention Shifts to DGPS and SBAS.” Following is the letter:

    As I read the title of this month’s Survey newsletter column, “As Loran Fades, Attention Shifts to DGPS and SBAS,” it came to my mind that there are many people around the world who do not recognize the difference between a position, navigation, and time (PNT) system and an augmentation of a PNT system — a difference that was not clearly pointed out.  I have heard many PNT users expound on how good an augmentation is and, to my amazement, how the augmentation could provide service despite a GNSS outage. I’ve stopped being surprised. After all, I still remember the days when Galileo was being touted as a backup to GPS.

    Unfortunately, the leadership worldwide has become decidingly less technical over the last decade, and without proper explanation from staffers (who have also become decidingly less technical), the point is lost.

    The simple fact is that augmentations are of little or no use if the system they augment is unavailable. Perhaps this point should be made, and made loudly and strongly — particularly in the case of the scheduled termination of Loran. The same holds for the respective differences between real-time navigation, long-term positioning, and time and frequency — distinctions, again, that are lost to many. While WAAS, NDGPS, and even HA-NDGPS are admirable efforts that highlight what a group of talented, dedicated engineers can do, maybe what we need is a PNT 101 course/flash card set for those “technically challenged” so they can better understand the ramifications of their decisions. It took me and millions of others five years to get a bachelor’s of engineering degree; we cannot expect the leadership to learn engineering overnight.

    I remember fondly the times when, as a junior engineer, I had five layers of management above me that all held engineering degrees. Today I ca
    n’t go up to any level and find a single one. What went wrong?  I do not know, but I do not think it bodes well for the world.

    In any event, best regards to GPS World, and Happy Holidays

    — a wistful engineer

     

    Thanks for the note.

    I believe there are some very smart people in the federal government running these programs. Sadly, I think the demise of programs like Loran are largely the result of political efforts, or lack thereof, rather than a lack of technical understanding. If no one is going to fight for the program, most likely it’s not going to be funded. Furthermore, I think most people agree, engineering educated or not, that GPS is a venerable system. However, it’s debatable whether Loran is a suitable back-up or not.

    Perhaps the title of my article was a bit misleading, too. I don’t think anyone would claim that GPS augmentation is a back-up for GPS. My point was that resources (energy and money) and focus would shift to GPS augmentation as it has become the replacement for Loran in the marine and aviation industries.

    — Eric