Tag: points of interest

  • DeCarta Search Engine for LBS Expands to 120 Countries

    deCarta, Inc., an independent LBS platform company, has expanded coverage of its advanced local search technology, the L2 Geospatial Search Engine, to 120 countries including Europe, North America, and most major countries around the world.

    L2 is a high-performance, scalable local search engine with single line input to enable a more intuitive user interface, the company said. deCarta sources and indexes premium map and POI (Points of Interest) content but also enables customers to index and control their own content using the L2 Index tools.

    deCarta’s L2 has advantages over most other search engines in that it can be used as a pure geocoder for address search, or for POI search….or simultaneously as a combination of the two mixed in a single line search query – with the additional ability to tune this behavior at runtime. This gives developers maximum flexibility and creativity in producing their mobile and desktop applications. The new expanded country coverage now enables deCarta customers to offer truly global services.

    The L2 Search engine is an integral component of deCarta’s LBS platform which provides specialized geospatial technologies for maps, routing, navigation, geocoding, local search and geo-data integration and processing. deCarta offers two deployment models for its LBS platform: a Hosted LBS Platform Service (PaaS) or, alternatively, customers can self-host the platform either on-premise or in a cloud service such as Amazon’s AWS. Both approaches utilize deCarta’s advanced REST API architecture and can scale to support billions of maps and searches and millions of users per month.

    L2 enables deCarta’s customers to offer flexible, advanced local search capabilities that are on par with Google Maps but beyond other search engines, deCarta said. Examples include:

    • Single line entry of POI or address or both
    • Fast typeahead, predictive entry – ideal for mobile devices and web interfaces
    • High tolerance for misspellings and partial entries
    • Random ordering of address parameters
    • Search for a POI near a POI, such as:
      • “Coffee near XYZ company”
      • “Restaurants on Main Street”
      • “ATMs near AMC Theater”
    • Search for POI near a specific address, such as “Parking near 1234 Main Street”

    Furthermore, the ability to integrate L2 with deCarta’s patented “Search Along A Route” technology gives automotive OEMs and Telematics Service Providers the ability to offer more advanced and helpful “driver-centric” connected car services.

    “We are excited by the market reaction to L2 since its introduction last year,” said J. Kim Fennell, CEO of deCarta. “We’re winning business competing with, and in some cases replacing, major local search engines such as Google Maps based on the merits of L2’s technology advantages, customization capabilities, flexible content offerings, less restrictive license terms and our superior customer service – all of which creates a more satisfied customer experience.”

    deCarta offers a “house blend” of premium map and POI content with L2. It works closely with worldwide and regional map data providers including TomTom, Nokia/HERE, OpenStreetMap (OSM), AND, Sensis, IPC, Nav2 and eMapgo; as well as leading POI providers and other content sources (traffic, parking, weather, speed cameras, etc). deCarta integrates and de-duplicates multiple content sources for optimum search results.

    deCarta provides the tools to let companies index and search on their own content for maximum control and commercial advantage. This content can stand alone or be merged with industry map and POI content. Customers can “boost” content and control rankings to suit their needs. These capabilities provide huge benefits for local search companies, Automotive OEMs and telematics service providers seeking to offer their users the best customer care and connected car services.

    For more information on L2, please visit deCarta’s web site at www.decarta.com or go straight to the demo. Developers can find more technical details at deCarta’s DevZone.

  • Pitney Bowes, INRIX Join on Location Intelligence for Traffic

    Pitney Bowes Inc. has entered into a multi-year partnership with INRIX, Inc., provider of traffic information and driver services, to deliver advanced location intelligence solutions through the company’s traffic intelligence platform.

    By integrating location capabilities with traffic analysis, INRIX and Pitney Bowes will enhance the driving experience of today’s connected drivers, the companies said. By delivering this information through INRIX’s mobile app, users are empowered to make better location-based decisions in real-time.

    “Pitney Bowes’ location intelligence solutions can add compelling new capabilities to the existing products of mobile-oriented companies such as INRIX,” said James Buckley, Senior Vice President and General Manager, Location Intelligence, Pitney Bowes. “Our products help unearth non-obvious relationships between specific locations to improve the customer experience and drive loyalty.”

    INRIX has designed a leading traffic intelligence platform that uses smart data and advanced analytics to solve transportation issues worldwide. The company uses a unique approach called “smart crowd-sourcing” that analyzes real-time traffic speed and incident data from a wide variety of public and private traffic sources ranging from road sensors and up-to-the-minute traffic speeds and community reports crowd-sourced from millions of vehicles and mobile devices throughout the day. Whether through an in-car or smartphone navigation application, a local newscast or the company’s INRIX Traffic app, INRIX offers up-to-the-minute traffic information and other driver services to help more than 150 million drivers save time, fuel and money.

    Pitney Bowes Location Intelligence solutions merge organizational data with location data to provide users with the capability to make more informed decisions. For INRIX, this technology compiles and correlates addresses with coordinates from a mobile device to establish real-time location or a desired destination. Combining that with other data such as specific traffic flow, demographics and behavior patterns, users can uncover key points of interest by accessing Pitney Bowes advanced location search. For example, if a consumer is planning to visit a popular department store in a specific region, the technology makes it possible to suggest a relevant restaurant recommendation for lunch, based on the data that is collected about user preferences, convenience, proximity and projected traffic patterns.

    “INRIX had a number of compelling reasons to partner with Pitney Bowes,” said Scott Sedlik, Vice President, Product Planning and Market Development for INRIX. “Our customers are looking to make real-time decisions using location data, and Pitney Bowes has the most comprehensive suite of offerings to fulfill that need. Other key reasons for teaming include a strong customer focus and alignment with our own strategic goals and approach.”