GPS World

Tag: Timex

  • AT&T to Host Hackathon, Demonstrate Connected Platforms at CTIA

    AT&T will be a major participant during CTIA’s Super Mobility Week in Las Vegas next week. Connected car, connected home and wearables will all be on display throughout AT&T’s activities:

    • The first AT&T Hackathon to take place at CTIA will give developers access to new APIs for the car and home.
    • A 60-foot x 40-foot booth showcasing the latest Connected Life products.
    • A keynote address delivered by AT&T Mobile and Business Solutions President and CEO Ralph de la Vega and AT&T Mobility President and CEO Glenn Lurie, in which they will host a panel on the Future of Connected Car.

    AT&T Hackathon at CTIA 

    AT&T is kicking off the week’s events with its very first CTIA Hackathon, Code for Car and the Home, which will match developers with companies, tools and services to innovate in the connected car and automated home marketplace.  Developers will turn ideas into apps using APIs and other technology resources from 30-plus industry sponsors. More than 300 developers are expected to compete in the two-day Hackathon which begins at 10 a.m. PT on Saturday, September 6, in the Chelsea Theater at the Cosmopolitan Hotel. More than $100,000 in cash and prizes are available.

    Connected Life Booth

    When the Super Mobility Week show floor opens at 11 a.m. PT on Tuesday, September 9, AT&T will showcase the latest in wearables, connected cars and homes. Volvo and Audi will demo their connected car experiences and a simulator will be on-site to showcase AT&T Drive, the company’s connected car platform. AT&T Drive is a modular, global solution that allows automakers to pick and choose what services and capabilities are important to them in order to differentiate their solutions in the marketplace.

    Attendees can also explore how to stay connected to the home by visiting the AT&T Digital Life station. Digital Life is an all-digital, all-wireless automation and home security platform that equips customers with control of their homes from virtually anywhere.  On-site activations will include demos such as augmented reality so visitors can learn about the Digital Life service and products, an interactive wall to experience the simple, easy to use Digital Life app and a hologram home to showcase how Digital Life integrates everything you need in one place, to help make your life safer and easier, and provide you with more freedom to live your life.

    AT&T is the leader in emerging devices and will showcase the latest wearables from Fitbit, Jawbone, LG, Martian and Pebble. Additionally, Timex, the first authentic watch brand to enter the smartwatch space, will be on-site showcasing the new Timex Ironman One GPS+. The new smartwatch is the first GPS-connected fitness watch to connect to the mobile internet wirelessly, transmitting performance data, location, messages and more.

    Also on display will be the AT&T EverThere and FiLIP safety devices.  AT&T EverThere is a small wearable device that can detect falls and quickly identify location, automatically connecting the user to a 24/7 call center for response and support. FiLIP is a smart locater for kids that keeps parents and kids in touch at the push of a button.

    The  booth, number 4423, will be in the Connected Life section of the show floor at the Sands Expo and Convention Center. Visitors can locate the booth by using the interactive floor plan.

    Connected Car Keynote

    On Wednesday, Sept.10, Ralph de la Vega, president and CEO, AT&T Mobile and Business Solutions and Glenn Lurie, president and CEO, AT&T Mobility, will wrap up the show when they take the stage to discuss the Future of Connected Car.

    The following guest panelists will join them on stage to discuss this rapidly growing landscape:

    • Mary Chan, President, Global Connected Consumer, General Motors
    • Arun Bhikshesvaran, CMO, Ericsson
    • Mike Kennewick, Co-Founder and CEO, VoiceBox
    • Diarmuid O’Connell, VP, Business Development, Tesla Motors

    The keynote will kick off at 9 a.m. PT.

  • TIMEX Expands GPS Portfolio with IRONMAN Run Trainer 2.0

    TIMEX Expands GPS Portfolio with IRONMAN Run Trainer 2.0

    Timex has introduced the Timex IRONMAN Run Trainer 2.0, a next-generation GPS-enabled watch that tracks pace, distance, heart rate, and elapsed time. This upgraded device is a smaller, more refined version of the brand’s signature Timex IRONMAN Run Trainer 1.0 GPS watch and is equipped with a reversible, high-resolution display and advanced interval training capabilities.

    The introduction of the Timex IRONMAN Run Trainer 2.0 marks a further expansion of the Timex GPS portfolio, following the recent launches of Timex Marathon GPS, Timex IRONMAN  Run Trainer 1.0, Timex Cycle Trainer  2.0 and Timex IRONMAN  Global Trainer Bodylink System.

    “We heard from the running community that they wanted a smaller, more comfortable GPS watch,” said Sam Martin, Senior Brand Manager, Sports. “We are excited to deliver on that need with the upgraded Run Trainer 2.0, enabling more efficient training through advanced technology.”

    The Timex IRONMAN Run Trainer 2.0 is designed for athletes who want to maximize the efficiency of their training. The watch offers a crisp, high-resolution display, but is smaller than the Run Trainer 1.0 to better fit a wider variety of wrist sizes. Armed with a chronograph and featuring hands-free split recording capability, the Run Trainer 2.0 includes Interval Training based on distance and time with vibrating and audible alerts. It has an eight-hour Li-ion battery life and is water resistant up to 50 meters.

    Like other Timex downloadable products, this Run Trainer 2.0 is customizable through a computer device agent for all settings and is compatible with TrainingPeaks and MapMyFitness.com, among others. It utilizes ANT+ wireless technology for chest and foot pod sensors to provide heart rate and indoor/cadence-based training data for runners looking to improve their performance.

    The Timex IRONMAN Run Trainer 2.0 will be available later this month in U.S. sports specialty retailers and on Timex.com at $224.95 for Speed + Distance or $274.95 (with Flex Tech Digital 2.4 HRM chest sensor).